The buyer is specific
and role, seniority, industry or company size matters
We connect ICP logic, professional targeting, content and CRM outcomes so LinkedIn campaigns are measured by qualified pipeline, not cheap form fills.
and role, seniority, industry or company size matters
but outreach needs a paid demand layer around priority companies
and content must build trust before a direct enquiry
but qualification and pipeline contribution remain unclear
We select the workstreams that can change the commercial result and manage them under one priority system.
Translate buyer roles, companies, industries and exclusions into a usable plan.
Build single-image, video and carousel campaigns around business problems.
Design lower-friction capture with the right fields and follow-up route.
Use useful assets to create consideration before the sales conversation.
Align landing pages, Insight Tag events and conversion actions.
Measure qualified leads, opportunities, pipeline and revenue where available.
Selected projects. We report the result of the whole system instead of assigning it to one isolated tactic.

Connected paid social, search, SEO, website and analytics into one acquisition system.
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Rebuilt the e-commerce acquisition model across paid media, SEO, CRM, content and Shopify.
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Built a predictable lead flow for an automotive service with Google Ads, Meta, TikTok and conversion tracking.
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Leo owns the growth logic, priorities and connection between marketing decisions and business economics.

Scope, timeline and communication

Channel logic and unit economics

Professional audiences, campaigns and optimisation

Events, CRM and plan-versus-actuals

Creative system and landing pages

Tracking, integrations and experiments
Channel specialists manage campaigns; analysts protect the measurement. Team composition follows the systems and business task.
The starting fee covers strategy, setup or restructuring, ongoing management, analytics and an agreed creative or landing-page scope. Additional markets and production are scoped separately.
management fee; media budget is separate
Scope, timing, budgets, measurement and working model.
We can manage Sponsored Content, single-image, video, carousel, Lead Gen Forms, Document Ads and website conversion campaigns when the format fits the journey.
Yes. We can work with company lists, roles, seniority, industries and exclusions as part of an account-based campaign plan.
Media costs are often higher than broad consumer platforms, so we evaluate qualification, opportunity rate and pipeline contribution rather than CPL alone.
We can shape the message, landing page, lead magnet, document and creative adaptations within the agreed scope.
We align forms, Insight Tag events, UTM conventions and CRM statuses, then compare campaigns by qualified outcomes whenever the data is available.
Sometimes. We first assess audience size, account coverage, sales value and the available offer before deciding whether a focused test is viable.
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